Marketing Research (BAD 473)
Term: 2019-2020 Academic Year - Fall Semester
Wed, 9:00 AM - 12:00 PM (8/26/2019 - 12/6/2019) Location: CR
Introduces students to the planning, collection, and analysis of data relevant to marketing decision making, the understanding and communication of the results.Prerequisites: BAD 263 and BAD153 or MATH1543 credits