Marketing Research (BAD 473)

Term: 2021-2022 Academic Year - Summer Semester

Faculty

Lisa M. BrooksShow MyInfo popup for Lisa M. Brooks

Email address is hidden, click here to email

Schedule

Mon-Tue-Wed-Thu-Fri, 1:00 PM - 4:00 PM (6/27/2022 - 7/18/2022) Location: RC

Description

Introduces students to the planning, collection, and analysis of data relevant to marketing decision making, the understanding and communication of the results.
Prerequisites: BAD 263 and BAD153 or MATH154
3 credits